What is Fleet Safety?

Photo of a fleet vehicle driving safely

Fleet safety is a program that establishes safety policies and procedures to meet compliance regulations, improve driver safety and behavior, and reduce risk and costs in fleets. Keeping commercial fleet drivers and bystanders safe on the road is becoming a bigger and more costly challenge, causing fleet managers and safety leaders to establish comprehensive fleet safety programs. 

Why is fleet safety important?

While we live in an era of safety-conscious fleet management, even the best, most conscientious commercial drivers will likely become distracted at some point during the day—and will need a way to refocus their attention on the road. Distracted driving results in a heightened risk of a collision, injury, or even fatality. There’s little argument that distracted driving is one of the fastest growing threats to safe driving today and the cause of collisions in the United States. Nearly 95% of serious traffic collisions are due to human error,¹ with over 70% of commercial fleet collisions involving distracted drivers.² The National Safety Council reports on a typical day, more than 700 people are injured in distracted driving crashes. These statistics are true indicators of how safely drivers are using the roadways and why keeping commercial fleet drivers and bystanders safe on the road is becoming a bigger and more costly challenge for many fleet managers and safety leaders. 

How is AI changing the fleet safety landscape?

New technologies powered by artificial intelligence (AI) can help fleets understand and coach drivers in real-time while maintaining driver privacy. With this new breed of AI solutions, fleets are able to become safer and smarter, keeping drivers safe behind the wheel, vehicles on the road, and liability claims at a minimum. Unlike most video telematics solutions that require human review of detected driving events, automated AI event analysis prioritizes high-risk driving events in real-time, eliminating the need to wait days or weeks before fleets can review and discuss coachable events with drivers. Nauto’s real-time AI continuously synthesizes inputs from in and around the vehicle, including driver behavior, vehicle movement, traffic elements, and contextual data in its multi-tasked Convolutional Neural Networks (CNN) model to determine levels of collision risk and alert drivers before an incident occurs, not after.

Don’t make a safety vs. privacy trade-off

When evaluating different driver and fleet safety systems, do not be confused by vendors that spin technology deficiencies into “features” that ultimately limit driver adoption and loyalty. Require your vendor’s platform to perform real-time AI in the vehicle, without requiring video upload to the cloud to detect driver distractions or imminent collisions.

The Nauto fleet safety mission

When organizations rely on Nauto, they have the technology they need to enable these best practices, prevent vehicle repairs and losses, reduce liability, and decrease risk. Nauto’s mission is to revolutionize fleet and driver safety to help commercial fleets achieve zero collisions. With Nauto, safety and operations leaders, fleet managers, and owners can take fleet safety to the next level. Fleets equipped with Nauto’s AI-powered Driver and Fleet Safety Platform can detect distracted driving behaviors in real-time, coach high-risk driver behavior with automated alerts, capture the full context of high-risk events to more effectively coach drivers, and incentivize them to improve overall fleet safety with the industry’s only safety score that incorporates distracted and aggressive driving behaviors.

The fleet wins when it has more vehicles on the road than in the shop and fewer claims to process. Customers win when they can choose a trusted brand that keeps them safe. And ultimately, drivers win by saving lives and returning home safely to their families every night.

¹ National Highway Traffic Safety Administration (2016).
² Nauto and Atlas Financial Holdings. Driver Safety Study (2018).

Additional Resources